Even though it might be seen as the cheap option to buy these everyday value products, they aren’t good value for the product that your paying for. Many would assume that the beef burger contains a high % of meat because thats what they are paying for. Value meat definitely doesn’t contain what would be considered as a high %. ‘The Food Standards Agency (FSA) has two classifications for burger products – standard and economy. A standard beefburger can only be classified as such if it comprises a minimum of 62% beef… An economy beefburger must contain 47% meat’. These classifications have too much leniency, why would someone pay for meat, when only 47% of what they buy is what they are paying for. A lot of people don’t even know this, they just invest their money because its cheap and it has a ‘reliable’ supermarket logo on it.
‘An eight-pack of Tesco Everyday Value Beefburgers, one of the products cited as potentially containing horse flesh, contains 63% beef, 10% onion and unlisted percentages of wheat flour, water, beef fat, soya protein isolate, salt, onion powder, yeast, sugar, barley malt extract, garlic powder, white pepper extract, celery extract and onion extract.’
food critic Giles Coren bemoaned the public’s lack of knowledge about what is in their food. “What on earth did you think they put in them? Prime cuts of delicious free-range, organic, rare breed, heritage beef, grass-fed, Eton-educated, humanely slaughtered, dry-aged and hand-ground by fairies…?”
‘In 2008, about 2,000 horses were killed for their meat – the bulk of which is exported to countries such as France, Italy and Belgium – while in 2011, the figure stood at more than 12,000.’
If people are shocked by this information with the % of meat, whats in the burgers and the horse meat scandal, why don’t they change their spending. Considering that ‘you get what you pay for’, why not pay a bit more for meat from local retailers and farmers. Then the consumers will know whats in it. If there is a high concentration of meat fats in value meat, the product won’t be good for your health, ‘eating too much animal fat is a main cause of ill-health. Our bodies need very little but most of us eat too much’. A more reliable option for consumers is to source their meat from the reliable, specified meat retailers. ‘Eating too much Saturated Fat can lead to Coronary Heart Disease and being overweight’, and value products contain a lot more saturated fats that quality meat. People need to know this information, and hopefully when they find it out, it will cause a shift in spending.